YouView has taken an incredibly long time to launch. The idea behind YouView I believe is a brilliant one, however I can't help but think they're a little late to the market and when you see what they have to offer you can't help but think ".oh is that it?"
Don't get me wrong its nice having a set top box that enables you to watch on demand content from your TV but the BBC iPlayer, ITV Player, 4OD and Demand 5 have been available from the XBOX 360 (£174) and PlayStation 3 (£187) for several months now. It makes you wonder if anyone will shell out £299 for the YouView set top box. Look at all the new SmartTV's out there that already have the above mentioned services built in or available to download as apps and you end up scratching your head wondering if its really worth it. The majority of the content that YouView boasts to have besides the ones I have mentioned above are freely available right now if you have Digital TV. There is no need for a set top box. You are basically just getting the ability to watch the above on demand content as extra.
Enter Sky's new service which will be added to YouView called NowTV and all of a sudden the above starts to look a little more viable. While NowTV is currently only a movie service, Sky will later be offering Sky Sports and content from its flagship channels Sky1, Sky Atlantic and Sky Living. Granted if you are a Sky subscriber and have an Xbox you're probably already seeing some of this content on Sky Player. The one problem there is you have to be a Sky subscriber to get to that content and as always some shows are blocked on the live Sky Channels on Xbox because they don't hold the digital rights to stream it over IPTV. It makes you wonder if we will see the same issue taking place if they end up streaming live Sky channels over YouView?
Its important where you get YouView
Look closer at the offers for YouView available from BT and Talk Talk as opposed to buying one solo and plugging it in. Suddenly things start to get a bit clearer, not all YouView offers are equal. Get a set top box from Talk Talk for YouView and with an additional "boost" you can get some of the Sky Channels without the need for a dish and a subscription with Sky. It appears TalkTalk will be offering the service they currently used to offer on TalkTalk TV in addition to YouView content which is great news for TalkTalk customers.
BT appear to be offering the same content from BT Vision to people who get a YouView box with them. However looking at BT's line up I prefer the selection of content and channels that appear to be available from TalkTalk. The dilemma there is I prefer getting my broadband from BT instead of TalkTalk.
Over the coming months it will be interesting to see how this pans out. I'm also interested to see what Sky does with its content. In the past they've always been interested in owning the platform and the rights to the content instead of sharing their content with other platforms for a fee.