The BBC, ITV, BT, Five, Channel 4 and TalkTalk have been given then go ahead for Project Canvas a project to enable people to watch Internet based TV on set-top box's connected to their TV's. Its a brilliant idea and one we disgruntled customers have wanted for some time. Its great content guys but I'd love to watch it on my TV screen easily instead of having to watch it on my computer screen. Yes there have been alternatives for instance Sony's PS3 openly supports and advertises that you can watch BBC iPlayer on its games console and the same service is also available on the Wii. The Xbox 360 being somewhat of a walled garden has snuggled up to Sky who also have rather good content but charge and horrendous amounts for their subscriptions to watch their on demand content on the Xbox and not all of Sky's content is available on the Xbox as it is on the PC.
So why Project Canvas? Well not all of the content from the above mentioned broadcasters Internet content are easily available on a TV as the BBC iPlayer is. Even if you do plug a PC into your TV, the usability of it still isn't as easy and seamless as it should be. The way we want to watch TV is changing we want to watch show's when we want to and not when a schedule tells us we can and the industry has been a little late giving us what we want and how we want it. The way I see it, is that Canvas isn't any different to another method of delivering content to your TV. In the past we have made use of set-top box's, the only difference with Canvas is - this set-top box gets its content over a cable, but so does Virgin Media's cable service? Ahh but we have quite a selection of broadcasters and its all on demand. Virgin Media does this to? Yes but you need a cable subscription Canvas in theory should work on anyone's Internet connection ah!
In theory Canvas should do away with the subscription model to see this content and break us away from a technology walled garden. Its no wonder BSkyB is not happy with the idea, Canvas would (if it worked) be open to all and on demand which gives it more coverage than Virgin Media's service. This threatens Sky's service which is mainly delivered over a satellite dish. Or if you are willing to pay for it get yourself an Xbox 360 and a subscription to a limited amount of their content on demand.
What I like about this partnership is that the broadband providers such as BT and TalkTalk are part of the group and can make allowances for the extra content that is being sent over their networks. This will inevitably be paid for with some paid for content being provided on this new platform.